in
motu
digital

Research and Creative Agency

User

We bridge the gap between business goals and human needs, creating a seamless connection that feels natural.

Making AI more

“95% of GenAI pilots fail.” MIT, Industry Insight, 2025

I use UX Research to decode your business DNA and translate it into structured AI configurations.

The objective is not only to design interfaces but to deliver the behavioral blueprints, defining the constraints, tone, and logic needed to deploy AI agents that actually work for your team and your users

Rafael Boavida Portrait

Rafael Boavida

AI/UX Researcher

Product Designer

Product Owner

Rafael Boavida Portrait

About me

From product management to human-centric AI design.

With a solid background overseeing complex digital ecosystems, I now help companies integrate AI where it matters most: at the heart of their users’ workflows. I turn deep user research into smart, high-impact digital products.

More about me

Let’s build products your users
actually love to use.

Discover comprehensive UX research, product design, and agile management services tailored to bridge the gap between technical innovation and user adoption.

AI Research

UX/UI Design

Agile methodology

Workshop facilitation

Website administration

Check our services

Prioritize the human experience with

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You’re always one decision away from a totally different life